Top 5 Photo and Video Apps in Kenya Q2 2022

In the second quarter of 2022, the top photo and video applications in Kenya showcased interesting trends across various metrics. Here's a closer look at how these popular apps performed, based on data from Sensor Tower.

YouTube: Watch, Listen, Stream experienced consistent weekly downloads, maintaining figures between 19K and 24K throughout the quarter. Revenue saw occasional spikes, with notable peaks of $26 in the week of April 25 and $8 in the week of April 18. Active users hovered around 870K to 900K, showing a stable user base with minor fluctuations.

Instagram saw a substantial increase in weekly downloads, peaking at 289K in the week of June 20. Weekly revenue fluctuated, peaking at $120 in the week of April 4 and dipping to $32 in the week of April 25. Active users consistently grew, reaching approximately 2.56M by the end of the quarter.

Snapchat encountered a decline in weekly downloads, dropping from 117K in early April to 46K by the end of June. Revenue also saw ups and downs, with a peak of $29 in the week of June 6. Active users displayed an upward trend, increasing from 981K to nearly 1.2M over the quarter.

CapCut - Video Editor showed growth in downloads, particularly in the latter half of the quarter, peaking at 14K in the last week of June. Active users followed a similar upward trajectory, rising from 28K in late March to over 60K by the end of June.

Google Photos: Backup & Edit maintained steady weekly downloads, generally around 10K. Revenue exhibited consistent performance, averaging around $700-$800 weekly, with a peak of $944 in the final week of June. Active users remained robust, ranging from 4.45M to 4.78M throughout the quarter.

These insights into the performance of Kenya's top photo and video apps in Q2 2022 are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.